Sports Connoisseurs Pvt Ltd and Manchester United Food and Beverage (Asia) Pvt Ltd kicked off the launch of the first signature restaurant bar in India in 2011—an expansive 10,000 sq ft all-day casual dining signature outlet.
Manchester United Food and Beverage (Asia) Pvt Ltd was given exclusive rights by Manchester United Football Club. India was identified as a high potential market with an estimated 20 million Man U fan base. Who says cricket is the only obsession ?
Kuntal Amin and his son Kirtan Amin- directors of the Bangalore based hospitality and entertainment company Sports Connoisseurs Pvt Ltd along with Syra Partners, a restaurant consulting firm, run this restaurant.
The grand entrance leads you into a high ceilinged atrium featuring 18 ft tall pillars clad in stone and leather. Drapes in varying lengths in the signature Manchester red colour hang across the glass façade giving a measure of privacy to the guests.
The interiors are tastefully done and the design is soccer-oriented. The capacity is just over two hundred people.
Contemporary marries rustic in the design element—scratch finish premium granites, white and grey Travertino stone, tan leather, exposed brickwork, raw silk drapery, lots of wood and wenge finish veneers—all make for a bold and luxurious setting.
The soccer theme is also evident in other design elements like the Legends Wall-—a shrine dedicated to Man U’s legendary players with images etched in stone.
The Players Tunnel-mimicking its namesake is like a football stadium, where the ambience is such that if you let your imagination run riot you could hear the roar of the fans as in a crowded stadium.
The Dugouts transport guests from right to pitch-side with curved glass roofs and sports car like bucket seats facing an 18 feet widescreen inside the restaurant which is the ultimate viewer’s delight.
The manager’s high table is symbolic of the manager’s table in Old Trafford and Sir Alex Ferguson’s Corner features privileged leather clad Boschester chairs and an exclusive gigantic screen TV for viewing pleasure.
The Skybox, a version of the corporate box in Old Trafford stadium is decked with plush couches and the luxury of a personal butler service. This, of course, is the best viewing area in the restaurant. Another favourite among the fans and guests is The Devil’s Bar, manned by expert mixologists.
The Red Devil in the center of a white Tavertino backdrop is the long curved bar. You can enjoy a range of cocktails unique to Manchester United, expertly mixed and served in style. The interesting desi Tapas menu is quirky.
The mezzanine floor has a specialised counter set up where chefs dish out signature pizzas and salads. Executive chef Siddharth and his team of talented young chefs have crafted an extensive menu to tickle your taste buds. The black-mirrored table tops which reflect the ceiling light patterns create an element of drama. The trendy crockery is custom-made by a village potter in Khurja.
Indian food lovers will not be disappointed either as they can delight in the special Curry Mile serving, which is a one plate complete meal of Indian goodies.
For those with a sweet tooth there are delicious desserts to indulge in such as the unique Trophy sundaes, which, true to its name, offer a visual and gastronomic treat of ice creams, each crafted like a trophy, replicating the ones in the Trophy room. The only difference is that you don’t have to be a soccer star to have one!
Man U sports club fans have access to authentic limited-edition merchandise sourced from Manchester United and the resto-bar also telecasts the biggest sporting events of the season on gigantic 18/10 feet digital screens. Another attraction is the celebration of Man U players’ birthdays with a special menu of the players’ favourite food.